This part of the Radio 1 website is dedicated to providing extra information regarding Tim Westwoods show and clearly there to replace other music media such as printed materials (magazines etc). The site is clearly aimed at fans of the show as well as fans of Hip Hop and Rap.People visiting the site can listen to his show, watch music videos, view pictures of tours and guests, as well as join in the online forums (democratisation). The site also encourages interactivity with the audience being offered the chance to Email the show and thus promotes loyalty. The institutions involved are BBC Radio 1.
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