10) 1 Free Choice- 'SIN CITY'

'Sin City' was the second US film to use real actors but creating the settings and props through green screen techniques and CGI. It is however the first hit film using the technology and the first film, was a flop at the box office. This technology allows the unfilmable to be filmable, as producing a real set and/or producing canvas backgounds would not have produced the same effect. As well as this the director of the film, Robert Rodrigues could only have the rights to the comic book if the writer, Frank Miller, thought that it truly represented what he had written. It is alos significant as now the same technology is beng used for other hit films such as '300' that was a summer hit in 2007. For the director it is also much easier to film. Not having to worry about matters like weather, renting sets as well as other simple problems that film makers using traditional methods would be concerned about. As well as this special effects are now alot simpler, meaning that the days of squibs and artificial blood maybe over.
For consumer it will mainly affect 18-25 year old males (the percentage of people who go to the cinema), and so the technology can be used to cater for their entertainment. It is clear that the type of movie that use this kind of technology is action films and it seems that it has got through the BBFC, perhaps as violent scenes in these film tend to look less realistic and so many have become very gory. For instance there is a scene in 'Sin City' where one of the charcters has the barrel of a gun stuck in his head, that I doubt would be allowed by the BBFC if it was done without using the technology and style. The main benefit to the audience is that action films can now include sequences that were previously seen as unfilmable, so the film industry is clearly evolving.
The Technology mainly affects big studios as well as the independant film makers. This is because it means that companies no longer need to build big sets for epics, no need stuntmen etc, as set design and special effects can be added in post production. Fo0r independant film makers it means that they can create films for a fraction of the price, relying more on their editing wares than the resources they need for filming.
This I think is a good example of democratisation as the technology will perhaps allow for anyone to make films more easily on less of a budget. However that does not mean to say that the quality of film making by any means will improve and may even mean that they decrease, as they rely more on special effects rather than scripts or performances.